OpenAI Adds a $100 ChatGPT Pro Tier for Heavy Codex Users

OpenAI has added a new price point to ChatGPT’s subscription ladder, introducing a $100-per-month Pro tier aimed at users who spend a significant amount of time inside Codex. The move gives the company a middle option between the mainstream Plus plan and its more expensive top-end tier, while making a clearer pitch to developers who need more headroom for coding work.

The core message is straightforward: OpenAI sees enough demand from heavy ChatGPT and Codex users to justify a plan that sits between casual use and the most expensive professional package. That matters because pricing is becoming part of the competitive story in AI coding tools, not just model quality.

A New Middle Tier for Codex Work

Based on the pricing details OpenAI published on its ChatGPT pricing page, the new $100 plan is designed around higher Codex usage. OpenAI says the tier offers five times more Codex capacity than ChatGPT Plus, which remains priced at $20 per month.

That makes the plan less about unlocking a brand-new product and more about expanding access to one that already has a growing base of committed users. For people who use ChatGPT casually, Plus may still be enough. For users who treat Codex as a daily tool, the new tier is meant to reduce the friction that comes with tighter usage caps.

Why the Pricing Move Matters

The addition of a $100 plan is also a competitive signal. AI companies are no longer just competing on model benchmarks or headline product launches. They are increasingly competing on how much practical usage they can bundle into a monthly subscription, especially for developers and technical professionals who may be choosing between multiple AI coding assistants.

OpenAI is clearly trying to make the case that there is a sizable audience between hobbyist usage and the highest-intensity professional tier. A $100 monthly plan is expensive by consumer software standards, but it is easier to justify for users who rely on AI coding support as part of their everyday workflow.

OpenAI Is Leaning Into Codex Demand

The pricing update also reinforces how central Codex has become to OpenAI’s product strategy. OpenAI says more than 3 million people are now using Codex every week, a sign that coding assistance is becoming one of the strongest monetization paths inside ChatGPT.

OpenAI also noted that the new $100 tier will get temporarily higher Codex limits through May 31. That detail suggests the company is using the launch window both to attract early adopters and to test what sustainable usage levels should look like over time.

The bigger picture is that AI subscriptions are starting to fragment by workload. Instead of a single premium tier serving everyone, vendors are creating more pricing steps tied to specific use cases. In OpenAI’s case, the newest dividing line is clear: how much coding capacity a user needs, and how often they are willing to pay for it.